River Thames, London

INVESTOR FAQs

THE COMPANY

Who is HomeNow?


HomeNow is a social impact investment fund incorporated to help address the known social issue preventing people from accessing the property ladder due to the lack of deposit.

HomeNow is the trading name for BOMAD Investments Limited which is authorised and regulated by the Financial Conduct Authority (No. 822295) as a Small Alternative Investment Fund Manager.




Who is on the Board and Managment Team?


George Burnett – Non-Executive Director and Chairman of the Board

George is the Co-Founder of Ashtead Group PLC (current market cap £12.1 billion) serving as Managing Director from May 1984 to February 2000 and Chief Executive Officer from February 2000 to December 31, 2006. George is also the former Chairman of the Board of Henderson Opportunities Trust plc (formerly Henderson Strata Investments PLC).

William Peppitt – Non-Executive Director

Will is a Director of Savills (UK) Limited, heading up their residential business across the South East. He qualified as a Chartered Surveyor in 1989 and was previously a partner at Hobbs Parker, a respected Kent-based multi disciplined property company.

Gavin Stollar – Non Executive Director

Gavin is a leading strategist and adviser in local and regional government. He has devised and delivered winning advice, campaigns and strategies for institutional, public and private clients throughout Europe and North America. Gavin has advised on a wide range of projects, from infrastructure, retail, and minerals to residential and commercial schemes.

A previous elected councillor and senior advisor to Liberal Democrat Leaders with extensive experience advising corporate clients (SMEs to FTSE 250s) and managing projects from inception to completion, he is often brought in by the country’s leading lawyers, planners and barristers to ‘fire fight’ or shore up projects.

Jonathan Potter - Executive Director and Founding Member

Jonathan is responsible for the initial idea behind HomeNow and his primary ongoing focus is new product creation, structuring and pricing to ensure our social and investor goals are achieved. In 2009, Jonathan co-founded CurrencyFair Ltd, a foreign exchange business headquartered in Ireland, with employees in UK, Australia, Greece, Hong Kong, Poland and Singapore. Prior to CurrencyFair, Jonathan gained 14 years’ experience in capital markets, starting his career at JPMorgan.

Matthew Pinnock – Founding Member

Matthew is MLRO and responsible for Compliance, Investor and Public Relations, Marketing and Risk Management. Prior to HomeNow, Matthew spent over 30 years in various roles within the securities industry at various financial institutions.




Who is on the Advisory Board?


Lord Bob Kerslake – Chairman of the Advisory Board

  • Former Head of the Home Civil Service​
  • Former Permanent Secretary in the Department for Communities and Local Government​
  • ​Headed up the London Housing Commission report titled ‘Building a new deal for London’.
  • Chair of the 2070 Commission.

Tim Farron MP

  • Former Leader of the Liberal Democrats
  • Extensive experience in the planning sector and was appointed Spokesperson for Housing and Planning and the Northern Powerhouse in August 2019.
  • Helped to shape Liberal Democrat housing policy during his time as leader

George Kieffer

  • Chairman Estuary Housing Association
  • Chairman Haven Gateway Partnership
  • Significant experience in development and housing association activity
  • Previously held senior positions in banking, aerospace and department for trade and industry

Gagan Mohindra MP for South West Hertfordshire

  • Private Parliamentary Secretary to the Department for Transport
  • Former Parish, District and County Councilor over a 16 year period.
  • Previous responsibilities including Finance and Property lead member, Economic Development (including Strategic Planning), Chairman of Planning Committee

Simone Tedeschi, Investment Professional New End Associates

  • Alternative credit, real assets, and specialized private equity
  • Core activities extend to private debt, private equity, real assets as well as venture capital

Anya Martin, Director, PricedOut

  • Research and Insight Manager, NCVO
  • Previously policy and quantitative research specialist in the housing association sector
  • Extensive experience on private rented sector issues including work on successful legislative reform campaigns
  • Advisory board member at London YIMBY and board observer at Nationwide Foundation




What is the role of the Advisory Board?


The HomeNow advisory board will operate primarily to provide support and guidance for the strategy presented by HomeNow.

• Being a sounding board for ideas to progress the HomeNow offering

• Idea generation

• Public relations to help support HomeNow




Is HomeNow regulated?


Yes, HomeNow is the trading name of BOMAD Investments Limited, which is authorised and regulated by the Financial Conduct Authority (No. 822295) as a Small Alternative Investment Fund Manager. The full scope of permissions are listed on the FCA's Financial Services Register which can be found here.





INVESTMENTS AND THE LEGAL STRUCTURE

Who can invest?


HomeNow are authorised to receive investment from Professional and Elective Professional investors. We are unable to receive investment from retail clients. If you have any questions in this regard, please email us on investors@homenowuk.com.




What information do investors need to provide?


Prior to investing money into the fund, HomeNow are required to identify investors. The documentation required depends on whether investors are individuals or a company. There will be an initial discovery call with potential investors to gather high level information in this regard.

Individual investors are required to sign:

  • A Subscription Letter outlining details of the investment
  • Fees and Charges letter confirming their understanding and acceptance of HomeNow's fees
  • A Source of Funds/Wealth Declaration

For corporate investors, specific documentation requirements will be explained following a greater understanding of the company structure.

If you have any specific questions, please contact us on investors@homenowuk.com.




Does HomeNow provide share certificates or legal documents?


Yes. lnvestors receive a share certificate outlining:

  • The number of redeemable shares purchased
  • The price of each share




Is it possible to invest from outside the UK?


Yes. HomeNow will need to discuss this further prior to agreeing to investment as some restrictions may exist depending on the country of domicile.

If you are an overseas resident, or your investment funds originate from outside the UK, please contact us on investors@homenowuk.com so we may obtain further information.





THE PROPERTIES

What are the target HomeNow investor returns?


The target annual dividend is 5.5% net after all fees. Dividends are derived from rental income only. Any capital appreciation will occur at maturity and is not included in the annual target dividend.

If the average house price in the relevant phase increases by 15% the total return after 5 years (which includes target dividends) will be in the region of 30%.

Actual dividends for each phase can be found here and all phases are currently forecast to outperform the target return




Are investor returns net of all taxes?


Investor returns are net of all corporation taxes.

Investors are responsible for the payment of personal tax which may include capital gains and/or income tax. HomeNow do not provide tax advice and investors should seek independent tax advice before investing if unsure of their position. Each company you invest in will be liable for, and pay, corporation tax and any returns you receive will be paid to you net of any corporation tax due. The basis of taxation may change over time.




Why should investors shares one third of any equity upside with the tenant?


HomeNow is a social impact investment fund incorporated to help address the known social issue preventing people from accessing the property ladder due to a lack of deposit.

Investors will also be contributing to help solve this known social issue and, whilst investors are forgoing one third of the capital increase, HomeNow aim to counter this through significantly reduced costs associated with traditional, private buy to let arrangements including maintenance, voids and defaults.

Tenants are strongly incentivised to remain in the property for the five year term and minimise maintenance costs in the expectation that they will be buying the property at the end of the tenancy. In the event the tenant defaults or HomeNow incurs significant maintenance costs, HomeNow reserve the right to deduct these amounts from any equity earned.

HomeNow provides assistance to tenants to deal with certain maintenance costs through the provision of 24 hour home emergency cover. The insurance covers :

  • plumbing and drainage
  • electricity, gas and water supplies
  • Damage to locks and windows and lost keys
  • Primary Heating
  • Pest infestation

HomeNow believes this model will provide greater resilience to unforeseen costs, voids and defaults resulting in more stable returns for investors.




How do HomeNow investor returns remain competitive while giving up one third of any equity increase?


HomeNow anticipates lower maintenance and running cost than traditional buy to let due to the tenants' right to equity being lost in the event of excessive maintenance costs, or defaults. As a result, HomeNow anticipates limited defaults and voids which are also mitigated through income protection insurance.

HomeNow provide 24 hour emergency cover for all tenants using the HomeNow which covers the costs of call out, labour charges and parts for materials. The insurance covers :

  • Plumbing and drainage
  • Electricity, gas and water supplies
  • Damage to locks and windows and lost keys
  • Primary Heating
  • Pest infestation




How frequently are HomeNow dividends paid?


HomeNow dividends are paid on the last business day of each month.





THE RETURNS

What are the target HomeNow investor returns?


The target annual dividend is 5.5% net after all fees. Dividends are derived from rental income only. Any capital appreciation will occur at maturity and is not included in the annual target dividend.

If the average house price in the relevant phase increases by 15% the total return after 5 years (which includes target dividends) will be in the region of 30%.

Actual dividends for each phase can be found here and all phases are currently forecast to outperform the target return




Are investor returns net of all taxes?


Investor returns are net of all corporation taxes.

Investors are responsible for the payment of personal tax which may include capital gains and/or income tax. HomeNow do not provide tax advice and investors should seek independent tax advice before investing if unsure of their position. Each company you invest in will be liable for, and pay, corporation tax and any returns you receive will be paid to you net of any corporation tax due. The basis of taxation may change over time.




Why should investors shares one third of any equity upside with the tenant?


HomeNow is a social impact investment fund incorporated to help address the known social issue preventing people from accessing the property ladder due to a lack of deposit.

Investors will also be contributing to help solve this known social issue and, whilst investors are forgoing one third of the capital increase, HomeNow aim to counter this through significantly reduced costs associated with traditional, private buy to let arrangements including maintenance, voids and defaults.

Tenants are strongly incentivised to remain in the property for the five year term and minimise maintenance costs in the expectation that they will be buying the property at the end of the tenancy. In the event the tenant defaults or HomeNow incurs significant maintenance costs, HomeNow reserve the right to deduct these amounts from any equity earned.

HomeNow provides assistance to tenants to deal with certain maintenance costs through the provision of 24 hour home emergency cover. The insurance covers :

  • plumbing and drainage
  • electricity, gas and water supplies
  • Damage to locks and windows and lost keys
  • Primary Heating
  • Pest infestation

HomeNow believes this model will provide greater resilience to unforeseen costs, voids and defaults resulting in more stable returns for investors.




How do HomeNow investor returns remain competitive while giving up one third of any equity increase?


HomeNow anticipates lower maintenance and running cost than traditional buy to let due to the tenants' right to equity being lost in the event of excessive maintenance costs, or defaults. As a result, HomeNow anticipates limited defaults and voids which are also mitigated through income protection insurance.

HomeNow provide 24 hour emergency cover for all tenants using the HomeNow which covers the costs of call out, labour charges and parts for materials. The insurance covers :

  • Plumbing and drainage
  • Electricity, gas and water supplies
  • Damage to locks and windows and lost keys
  • Primary Heating
  • Pest infestation




How frequently are HomeNow dividends paid?


HomeNow dividends are paid on the last business day of each month.





SPECIFIC INVESTMENT RISKS

Who is HomeNow?


HomeNow is a social impact investment fund incorporated to help address the known social issue preventing people from accessing the property ladder due to the lack of deposit.

HomeNow is the trading name for BOMAD Investments Limited which is authorised and regulated by the Financial Conduct Authority (No. 822295) as a Small Alternative Investment Fund Manager.




Who is on the Board and Managment Team?


George Burnett – Non-Executive Director and Chairman of the Board

George is the Co-Founder of Ashtead Group PLC (current market cap £12.1 billion) serving as Managing Director from May 1984 to February 2000 and Chief Executive Officer from February 2000 to December 31, 2006. George is also the former Chairman of the Board of Henderson Opportunities Trust plc (formerly Henderson Strata Investments PLC).

William Peppitt – Non-Executive Director

Will is a Director of Savills (UK) Limited, heading up their residential business across the South East. He qualified as a Chartered Surveyor in 1989 and was previously a partner at Hobbs Parker, a respected Kent-based multi disciplined property company.

Gavin Stollar – Non Executive Director

Gavin is a leading strategist and adviser in local and regional government. He has devised and delivered winning advice, campaigns and strategies for institutional, public and private clients throughout Europe and North America. Gavin has advised on a wide range of projects, from infrastructure, retail, and minerals to residential and commercial schemes.

A previous elected councillor and senior advisor to Liberal Democrat Leaders with extensive experience advising corporate clients (SMEs to FTSE 250s) and managing projects from inception to completion, he is often brought in by the country’s leading lawyers, planners and barristers to ‘fire fight’ or shore up projects.

Jonathan Potter - Executive Director and Founding Member

Jonathan is responsible for the initial idea behind HomeNow and his primary ongoing focus is new product creation, structuring and pricing to ensure our social and investor goals are achieved. In 2009, Jonathan co-founded CurrencyFair Ltd, a foreign exchange business headquartered in Ireland, with employees in UK, Australia, Greece, Hong Kong, Poland and Singapore. Prior to CurrencyFair, Jonathan gained 14 years’ experience in capital markets, starting his career at JPMorgan.

Matthew Pinnock – Founding Member

Matthew is MLRO and responsible for Compliance, Investor and Public Relations, Marketing and Risk Management. Prior to HomeNow, Matthew spent over 30 years in various roles within the securities industry at various financial institutions.




Who is on the Advisory Board?


Lord Bob Kerslake – Chairman of the Advisory Board

  • Former Head of the Home Civil Service​
  • Former Permanent Secretary in the Department for Communities and Local Government​
  • ​Headed up the London Housing Commission report titled ‘Building a new deal for London’.
  • Chair of the 2070 Commission.

Tim Farron MP

  • Former Leader of the Liberal Democrats
  • Extensive experience in the planning sector and was appointed Spokesperson for Housing and Planning and the Northern Powerhouse in August 2019.
  • Helped to shape Liberal Democrat housing policy during his time as leader

George Kieffer

  • Chairman Estuary Housing Association
  • Chairman Haven Gateway Partnership
  • Significant experience in development and housing association activity
  • Previously held senior positions in banking, aerospace and department for trade and industry

Gagan Mohindra MP for South West Hertfordshire

  • Private Parliamentary Secretary to the Department for Transport
  • Former Parish, District and County Councilor over a 16 year period.
  • Previous responsibilities including Finance and Property lead member, Economic Development (including Strategic Planning), Chairman of Planning Committee

Simone Tedeschi, Investment Professional New End Associates

  • Alternative credit, real assets, and specialized private equity
  • Core activities extend to private debt, private equity, real assets as well as venture capital

Anya Martin, Director, PricedOut

  • Research and Insight Manager, NCVO
  • Previously policy and quantitative research specialist in the housing association sector
  • Extensive experience on private rented sector issues including work on successful legislative reform campaigns
  • Advisory board member at London YIMBY and board observer at Nationwide Foundation




What is the role of the Advisory Board?


The HomeNow advisory board will operate primarily to provide support and guidance for the strategy presented by HomeNow.

• Being a sounding board for ideas to progress the HomeNow offering

• Idea generation

• Public relations to help support HomeNow




Is HomeNow regulated?


Yes, HomeNow is the trading name of BOMAD Investments Limited, which is authorised and regulated by the Financial Conduct Authority (No. 822295) as a Small Alternative Investment Fund Manager. The full scope of permissions are listed on the FCA's Financial Services Register which can be found here.





GENERAL KEY RISKS

What are the target HomeNow investor returns?


The target annual dividend is 5.5% net after all fees. Dividends are derived from rental income only. Any capital appreciation will occur at maturity and is not included in the annual target dividend.

If the average house price in the relevant phase increases by 15% the total return after 5 years (which includes target dividends) will be in the region of 30%.

Actual dividends for each phase can be found here and all phases are currently forecast to outperform the target return




Are investor returns net of all taxes?


Investor returns are net of all corporation taxes.

Investors are responsible for the payment of personal tax which may include capital gains and/or income tax. HomeNow do not provide tax advice and investors should seek independent tax advice before investing if unsure of their position. Each company you invest in will be liable for, and pay, corporation tax and any returns you receive will be paid to you net of any corporation tax due. The basis of taxation may change over time.




Why should investors shares one third of any equity upside with the tenant?


HomeNow is a social impact investment fund incorporated to help address the known social issue preventing people from accessing the property ladder due to a lack of deposit.

Investors will also be contributing to help solve this known social issue and, whilst investors are forgoing one third of the capital increase, HomeNow aim to counter this through significantly reduced costs associated with traditional, private buy to let arrangements including maintenance, voids and defaults.

Tenants are strongly incentivised to remain in the property for the five year term and minimise maintenance costs in the expectation that they will be buying the property at the end of the tenancy. In the event the tenant defaults or HomeNow incurs significant maintenance costs, HomeNow reserve the right to deduct these amounts from any equity earned.

HomeNow provides assistance to tenants to deal with certain maintenance costs through the provision of 24 hour home emergency cover. The insurance covers :

  • plumbing and drainage
  • electricity, gas and water supplies
  • Damage to locks and windows and lost keys
  • Primary Heating
  • Pest infestation

HomeNow believes this model will provide greater resilience to unforeseen costs, voids and defaults resulting in more stable returns for investors.




How do HomeNow investor returns remain competitive while giving up one third of any equity increase?


HomeNow anticipates lower maintenance and running cost than traditional buy to let due to the tenants' right to equity being lost in the event of excessive maintenance costs, or defaults. As a result, HomeNow anticipates limited defaults and voids which are also mitigated through income protection insurance.

HomeNow provide 24 hour emergency cover for all tenants using the HomeNow which covers the costs of call out, labour charges and parts for materials. The insurance covers :

  • Plumbing and drainage
  • Electricity, gas and water supplies
  • Damage to locks and windows and lost keys
  • Primary Heating
  • Pest infestation




How frequently are HomeNow dividends paid?


HomeNow dividends are paid on the last business day of each month.





FEES AND COSTS

Who can invest?


HomeNow are authorised to receive investment from Professional and Elective Professional investors. We are unable to receive investment from retail clients. If you have any questions in this regard, please email us on investors@homenowuk.com.




What information do investors need to provide?


Prior to investing money into the fund, HomeNow are required to identify investors. The documentation required depends on whether investors are individuals or a company. There will be an initial discovery call with potential investors to gather high level information in this regard.

Individual investors are required to sign:

  • A Subscription Letter outlining details of the investment
  • Fees and Charges letter confirming their understanding and acceptance of HomeNow's fees
  • A Source of Funds/Wealth Declaration

For corporate investors, specific documentation requirements will be explained following a greater understanding of the company structure.

If you have any specific questions, please contact us on investors@homenowuk.com.




Does HomeNow provide share certificates or legal documents?


Yes. lnvestors receive a share certificate outlining:

  • The number of redeemable shares purchased
  • The price of each share




Is it possible to invest from outside the UK?


Yes. HomeNow will need to discuss this further prior to agreeing to investment as some restrictions may exist depending on the country of domicile.

If you are an overseas resident, or your investment funds originate from outside the UK, please contact us on investors@homenowuk.com so we may obtain further information.





OUR INVESTORS

Who can invest?


HomeNow are authorised to receive investment from Professional and Elective Professional investors. We are unable to receive investment from retail clients. If you have any questions in this regard, please email us on investors@homenowuk.com.




What information do investors need to provide?


Prior to investing money into the fund, HomeNow are required to identify investors. The documentation required depends on whether investors are individuals or a company. There will be an initial discovery call with potential investors to gather high level information in this regard.

Individual investors are required to sign:

  • A Subscription Letter outlining details of the investment
  • Fees and Charges letter confirming their understanding and acceptance of HomeNow's fees
  • A Source of Funds/Wealth Declaration

For corporate investors, specific documentation requirements will be explained following a greater understanding of the company structure.

If you have any specific questions, please contact us on investors@homenowuk.com.




Does HomeNow provide share certificates or legal documents?


Yes. lnvestors receive a share certificate outlining:

  • The number of redeemable shares purchased
  • The price of each share




Is it possible to invest from outside the UK?


Yes. HomeNow will need to discuss this further prior to agreeing to investment as some restrictions may exist depending on the country of domicile.

If you are an overseas resident, or your investment funds originate from outside the UK, please contact us on investors@homenowuk.com so we may obtain further information.





WHAT MAKES HOMENOW DIFFERENT?

Who is HomeNow?


HomeNow is a social impact investment fund incorporated to help address the known social issue preventing people from accessing the property ladder due to the lack of deposit.

HomeNow is the trading name for BOMAD Investments Limited which is authorised and regulated by the Financial Conduct Authority (No. 822295) as a Small Alternative Investment Fund Manager.




Who is on the Board and Managment Team?


George Burnett – Non-Executive Director and Chairman of the Board

George is the Co-Founder of Ashtead Group PLC (current market cap £12.1 billion) serving as Managing Director from May 1984 to February 2000 and Chief Executive Officer from February 2000 to December 31, 2006. George is also the former Chairman of the Board of Henderson Opportunities Trust plc (formerly Henderson Strata Investments PLC).

William Peppitt – Non-Executive Director

Will is a Director of Savills (UK) Limited, heading up their residential business across the South East. He qualified as a Chartered Surveyor in 1989 and was previously a partner at Hobbs Parker, a respected Kent-based multi disciplined property company.

Gavin Stollar – Non Executive Director

Gavin is a leading strategist and adviser in local and regional government. He has devised and delivered winning advice, campaigns and strategies for institutional, public and private clients throughout Europe and North America. Gavin has advised on a wide range of projects, from infrastructure, retail, and minerals to residential and commercial schemes.

A previous elected councillor and senior advisor to Liberal Democrat Leaders with extensive experience advising corporate clients (SMEs to FTSE 250s) and managing projects from inception to completion, he is often brought in by the country’s leading lawyers, planners and barristers to ‘fire fight’ or shore up projects.

Jonathan Potter - Executive Director and Founding Member

Jonathan is responsible for the initial idea behind HomeNow and his primary ongoing focus is new product creation, structuring and pricing to ensure our social and investor goals are achieved. In 2009, Jonathan co-founded CurrencyFair Ltd, a foreign exchange business headquartered in Ireland, with employees in UK, Australia, Greece, Hong Kong, Poland and Singapore. Prior to CurrencyFair, Jonathan gained 14 years’ experience in capital markets, starting his career at JPMorgan.

Matthew Pinnock – Founding Member

Matthew is MLRO and responsible for Compliance, Investor and Public Relations, Marketing and Risk Management. Prior to HomeNow, Matthew spent over 30 years in various roles within the securities industry at various financial institutions.




Who is on the Advisory Board?


Lord Bob Kerslake – Chairman of the Advisory Board

  • Former Head of the Home Civil Service​
  • Former Permanent Secretary in the Department for Communities and Local Government​
  • ​Headed up the London Housing Commission report titled ‘Building a new deal for London’.
  • Chair of the 2070 Commission.

Tim Farron MP

  • Former Leader of the Liberal Democrats
  • Extensive experience in the planning sector and was appointed Spokesperson for Housing and Planning and the Northern Powerhouse in August 2019.
  • Helped to shape Liberal Democrat housing policy during his time as leader

George Kieffer

  • Chairman Estuary Housing Association
  • Chairman Haven Gateway Partnership
  • Significant experience in development and housing association activity
  • Previously held senior positions in banking, aerospace and department for trade and industry

Gagan Mohindra MP for South West Hertfordshire

  • Private Parliamentary Secretary to the Department for Transport
  • Former Parish, District and County Councilor over a 16 year period.
  • Previous responsibilities including Finance and Property lead member, Economic Development (including Strategic Planning), Chairman of Planning Committee

Simone Tedeschi, Investment Professional New End Associates

  • Alternative credit, real assets, and specialized private equity
  • Core activities extend to private debt, private equity, real assets as well as venture capital

Anya Martin, Director, PricedOut

  • Research and Insight Manager, NCVO
  • Previously policy and quantitative research specialist in the housing association sector
  • Extensive experience on private rented sector issues including work on successful legislative reform campaigns
  • Advisory board member at London YIMBY and board observer at Nationwide Foundation




What is the role of the Advisory Board?


The HomeNow advisory board will operate primarily to provide support and guidance for the strategy presented by HomeNow.

• Being a sounding board for ideas to progress the HomeNow offering

• Idea generation

• Public relations to help support HomeNow




Is HomeNow regulated?


Yes, HomeNow is the trading name of BOMAD Investments Limited, which is authorised and regulated by the Financial Conduct Authority (No. 822295) as a Small Alternative Investment Fund Manager. The full scope of permissions are listed on the FCA's Financial Services Register which can be found here.